Incomplete Gamer

Posts Tagged ‘advertising’

Ever noticed that certain gaming sites run big, bold game advertising yet fail to ever review the game in question? And we’re talking wallpaper-like advertising, plastered over almost every page. Impossible to ignore, in-your-face advertising that puts the game being advertised foremost in your mind. You can’t miss it, and you can’t ignore it and now you’re thinking about the game and even wondering how it measures up against all those other blockbuster titles vying for your attention.

So much so, that you poke around on the site looking for a review of the game…except it’s not to be found. Not on that site anyway.

Now we get it. Big, bad-ass game sites have a gazillion readers, and staff salaries and bandwidth to pay for. Upsetting the advertiser that’s just ponied up all that cash to redecorate their website just isn’t an option.

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