Incomplete Gamer

Posts Tagged ‘Billing world’

I want a job in advertising and marketing. Here’s the thing. The way people consume entertainment and information is changing so rapidly that advertising companies and the clients they represent are prepared to chuck just about any wacky, outlandish delivery model against the boardroom wall and see what sticks. It’s not just the way we consume entertainment in the 21st Century either. Our tribes are becoming more fragmented. With each new Coke variant, markets become ever more niche. So how do you reach your audience in this new age?

The telecommunication industry think mobile ads are the answer. An online report published this month at the telecommunications news site, Billing World claim that all the big US telecom players are testing and rolling out advertising on mobile phone screens.

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